HCR.20.032 – Integrated Patient tailored communication and information on MEDicines during the patient journey (IPMED)

Route: Health care research, sickness prevention and treatment

Cluster question: 094 How do we improve the quality of health care as much as possible while keeping it affordable?

Medication is the most important therapy available for many diseases, and thus the cornerstone of many treatments. A growing number of people with (chronic) illness are living independently at home, even up to very old age, Urging the need for adequate medication self-management. An important prerequisite is reliable, easy accessible, understandable information about safe, appropriate and effective use. Patients cannot always find the required information and often the available information has not been adapted to patients health literacy skills. Frail elderly are especially disadvantaged, but a substantial number of relatively healthy younger patients face similar problems. Besides the difficulties patients experience in finding medication information, the increasing workload of health care professionals calls for a more effective way of communicating with patients about their medication. Information tailored to their health literacy skills will support patients in managing their medication during their patient journey starting relatively healthy and gradually developing more chronic conditions. An important aspect is tailoring this communication to the needs of the patients. There is a growing body of evidence that patient-tailored information improves understanding and recall of information and health outcomes. Therefore, in this project, we aim to develop and evaluate an integrated solution for communication about medication which can be tailored to patient needs, both in the complexity and amount of the information provided and in the mode in which the information is provided. We expect that this will eventually improve adequate medicine usage, adherence and health outcomes. We focus on the primary care setting, the setting where the vast majority of patients receive pharmaceutical care.

Keywords

e-health, health care, health communication, health information, medication, medication adherence, medication safety, patient journey, pharmaceutical care

Other organisations

NIVEL, other organisations will be approached, Utrecht University (UU)

Submitter

Organisation Rijksuniversiteit Groningen (RUG) / HU
Name Prof.dr.ir. C.E.M.J. (Liset) van Dijk / Rob Heerdink
E-mail c.e.m.j.van.dijk@rug.nl
Website https://www.rug.nl/staff/c.e.m.j.van.dijk/